Scale-up Academy Program

Scale-up Academy 
PROGRAM

INTRODUCTION TO THE COURSE

5/11/2020, 16.30 - 19.30

Welcome speech:
Dorijan Maršič, Inkubator Sežana

Luigi Amati, META Group

Lecturers:
Francesca Natali, Lorenzo Valeriani, Jurij Giacomelli

THEME:

  • Introduction to the course structure, purpose and key requirements
  • Introduction of participants: Who we are and why we are here – our challenges, our expectations
  • Introduction to venture capital and early stage investments
  • Understanding of the Investment readiness process
  • Lean Canvas and how to use it (focus on Problem, Customer Segment, Unique Value Proposition)

1. modul:

REVIEW OF THE ROBUSTNESS OF BUSINESS: MARKET – BUSINESS MODEL

18/11/2020, 16.00 - 19.00Lecturers: Francesca Natali, Lorenzo Valeriani

THEME:

  • Understanding the market
  • What is my USP?
  • Presentation of the business model based on Lean Canvas (group exercises)

2. modul:

REVIEW OF THE ROBUSTNESS OF BUSINESS: THE TEAM

19/11/2020, 16.00 - 19.00Lecturers: Francesca Natali, Lorenzo Valeriani

THEME:

  • Entrepreneurial spirit, vision and mission
  • Roles and responsibilities within the company
  • Personal and team ambitions
  • Skills needed: strengths and weaknesses
  • Complementarity
  • Company growth
  • Loyalty incentives
  • Lean Canvas and how to use it (focus on Solutions, Unfair Advantage and Channels)
  • Review of Lean Canvas and suggestions for their further development

3. modul:

ASSESSMENT OF FINANCIAL REQUIREMENTS - GROWTH INVESTMENT PLAN DESIGN

2/12/2020, 16.00 - 19.00Lecturers: Lorenzo Valeriani, Jurij Giacomelli

THEME:

  • Growth and Investment Plan its importance, uses and structure
  • Lean Canvas and how to use it (focus on Metrics, Costs, Revenues)
  • Review of Lean Canvas and suggestions for their further development

4. modul:

ASSESSMENT OF FINANCIAL REQUIREMENTS - ASSESSING GROWTH AND FINANCING NEEDS

3/12/2020, 16.00 - 19.00Lecturers: Francesca Natali, Lorenzo Valeriani, Jurij Giacomelli

THEME:

  • Assessing growth potential, growth targets
  • Long-term budgeting: financing needs, sources, milestones
  • The pitching deck (what is it like to prepare it) and stakeholder relations
  • Review of Lean Canvas and suggestions for their further development

5. modul:

GAPS IDENTIFICATION

20/1/2021, 16.00 - 19.00Lecturers: Francesca Natali, Andrea Di Anselmo, Lorenzo Valeriani, Jurij Giacomelli

THEME:

  • Gaps identification – Market
  • Gaps identification – Team and competencies
  • Gaps Identification – Financing needs
  • Review of Lean Canvas and suggestions for their further development

 

6. modul:

COMPETENCIES BUILD-UP STAGE

21/1/2021, 16.00 - 19.00Lecturers: Francesca Natali, Andrea Di Anselmo, Lorenzo Valeriani, Jurij Giacomelli

THEME:

  • Strategic choices to increase leverage (focus) and scalability
  • Attuning metrics to strategic choice
  • Review of Lean Canvas and suggestions for their further development

7. modul:

PLAN VALIDATION; INVESTOR-READY NARRATIVE

3/2/2021, 16.00 - 19.00Lecturers: Francesca Natali, Lorenzo Valeriani, Jurij Giacomelli

THEME:

  • The path to investment: The investment process: how to close a deal, intellectual property rights and other forms of protection, the negotiation process and milestones, basic legal and tax procedures, forms of exit, the evaluation criteria used by investors to assess the potential of a product/service
  • Developing fund-raising action plan and managing investor relations
  • Presentation techniques in front of investors I
  • Pitching simulation of entrepreneurs and final pitching deack review

8. modul:

PLAN VALIDATION; INVESTOR-READY NARRATIVE; SUPPORT DOCUMENTATION REVIEW

4/2/2021, 16.00 - 19.00Lecturers: Francesca Natali, Lorenzo Valeriani, Jurij Giacomelli

THEME:

  • Support documentation design, narrative, consistency
  • Presentation techniques in front of investors II
  • Pitching simulation of entrepreneurs and final pitching deack review

PITCHING EVENT WITH INVESTORS

17/3/2021
  • During the event beneficiaries will have 3 minutes each to present their innovative solution and 5 minutes to answer questions from private investors and advisors.
Meet the 
LECTURERS

Luigi Amati

META Group

Andrea Di Anselmo

META Group

Francesca Natali

META Group

Lorenzo Valeriani

META Group

Jurij Giacomelli

Giacomelli Media

Aktivnosti Inkubatorja Sežana v okviru operacije SIO-INKSEŽANA-2020-22 sofinancirata  Republika Slovenija in Evropska unija iz Evropskega sklada za regionalni razvoj. Operacija se izvaja v okviru Operativnega programa za izvajanje Evropske kohezijske politike v obdobju 2014-2020, prednostne osi: 3 Dinamično in konkurenčno podjetništvo za zeleno gospodarsko rast.